GoCardless – A Guide to Payments Without an eCommerce Website


If you’re an entrepreneur or small business owner seeking a simple and effective way to accept online payments without a full eCommerce system, GoCardless provides an ideal solution. In this guide, we’ll walk you through utilizing GoCardless’ features to seamlessly accept online payments through online messaging systems with potential clients.

Step 1: Easy Registration Process

Sign Up for a GoCardless Account

The first step is to create a GoCardless account. The registration process is quick and straightforward, requiring essential details about your business. Once your account is set up, you can begin accepting online payments with GoCardless.

Create a Custom Payment Request Link

In your GoCardless dashboard, find the option to create a payment request link. Customize the link by adding a brief description and engaging visuals of your products or services. This personalized touch will capture your potential clients’ attention.

Step 3: Craft an Engaging Message

Introduce Your Offering

When sharing the payment request link through online messaging systems, craft an engaging message that introduces your product or service warmly. Emphasize the value and benefits your clients will gain from making a purchase.

Encourage Swift Action

Include a clear call-to-action (CTA) in your message, encouraging potential clients to click on the provided GoCardless payment request link. Highlight the ease and security of the GoCardless payment process to instill confidence in completing the payment.

Step 4: Emphasize Secure Payment Processing

Assure Payment Security

Reassure your potential clients about GoCardless’ secure payment processing. Communicate that GoCardless employs stringent security measures, ensuring the safety of their payment information throughout the transaction process.

Step 5: Leverage Mobile Payment Flexibility

Optimize with the GoCardless App

Take advantage of the GoCardless app, allowing you to manage payment requests and transactions on the go. Stay responsive to client inquiries and process payments in real-time for a seamless and efficient experience.

Step 6: Professional Invoicing Options

Send Polished Invoices

Utilize GoCardless’ invoicing feature to send professional and detailed invoices to your clients. This not only enhances your brand image but also streamlines transaction tracking for better financial management.

Step 7: Responsive Customer Support

Provide Timely Assistance

Always respond promptly to any questions or concerns raised by potential clients. Exceptional customer support fosters trust and enhances the likelihood of successful transactions through GoCardless.

Step 8: Offer Flexible Payment Options

Multiple Payment Methods

GoCardless supports various payment methods, including bank transfers and direct debits. Inform your potential clients about the available payment options for a smooth and convenient payment experience.

Step 9: Utilize Sales Analytics

Gather Valuable Insights

Make use of GoCardless’ analytics tools to gain valuable insights into your sales and customer behavior. Understanding your customers better and identifying trends will help you refine your business strategies for improved results.

Step 10: Seamless Integration with Social Media

Expand Your Reach

Leverage GoCardless’ payment request links to easily share your products or services on social media platforms. Harness the power of social media marketing to attract potential clients and drive sales through your GoCardless payment gateway.


By following this guide and harnessing the power of GoCardless’ features, you can efficiently accept online payments without the need for a full eCommerce system. The convenience of sharing payment request links through online messaging systems simplifies the purchasing process for both you and your clients. Remember to communicate effectively, provide responsive customer support, and make the most of GoCardless’ tools to create a seamless and rewarding payment experience for your customers. Happy selling!